Samantha Giordano is a NY-based designer and founder of the freshly launched women’s label&nbs

Samantha Giordano is a NY-based designer and founder of the freshly launched women’s label Dolores Haze. Her prep-school meets garage-grunge style caught our radar while she walked past a piece by Emily Noelle Lambert at the Lu Magnus gallery in New York’s Lower East Side.  What we liked about her casual demeanor and cute frock was that neither were screaming for attention and yet they both made us come to a full, slack-jawed tire screech halt. When not modeling her designs for gallery-goers, the Columbia and Parsons grad is hustling between her home in Chinatown, sketching in her studio in Bushwick, meeting with seamstresses in Manhattan’s garment district, and sourcing fabrics in London’s garment district. (photo by Ashley Lake)