#boburnhamedit
Bo Burnhamphotographed by Ruven Afanador
Girl with the Pearl Earringby Johannes Vermeer
The Temptation of Christby Ary Scheffer
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I get a lot of questions from young people. They’ll say, “How can I create content that will cut through the noise?” And I tell them, “Be yourself.” Okay? Because the landscape is so competitive. There are so many people with so many different skills. The only thing you really have to offer at the end of the day is yourself, so offer yourself by being yourself.
And if that doesn’t work, be somebody else, because you may suck. Who you are on a fundamental sort of unchangeable level may just be uninteresting, and unwatchable, and useless. So if you’re that, be somebody else for sure. And then if that doesn’t work, go like this:
