One of the most anticipated vendors in the Styleforum Trunk Show last month was No Man Walks Alone, the new online men’s store recently founded by Greg Lellouche. I had the pleasure of chatting with Greg that afternoon, and talked to him about his store, his products, and his own sense of style.
Styleforum fans will know Greg as the infamous GDL203; He has been a prominent figure there for many years, but also credits the styleforum crew with helping advance his own style. “I joined styleforum at a reasonably late stage compared to some of the young members here,” he explains. ”I was already a working professional in my thirties, having worked in finance for years and therefore being quite accustomed to wearing suits and ties. My taste clearly evolved quite a bit while exposed to the style and choices of great dressers on styleforum and by getting acquainted with different makers and products. For instance - without styleforum, I wouldn’t have traveled the road to explore bespoke options. Now that I have, I can see clearly the benefits and drawbacks of each and wear both ready-to-wear and custom.”
One aspect of Greg’s style that is surprisingly unique is his interest in both traditional men’s clothing and edgier “streetwear” garments. Most men align themsleves with one camp or the other (as seen in the “Great Schizm” of styleforum), but Greg promotes a more holistic approach. ”I feel that we should embrace the opportunities to experiment a bit more, to discover interesting designers, fabrics, patterns, silhouettes,” he says. “I have for years felt that part of my ‘mission’ was to bridge the gap that exists between classic menswear and the more contemporary fashion - something that goes both ways, by the way.”
