#ea news
More Staff Changes
Rachel Franklin joins the long line of management changes at Maxis since the Sims 4′s launch. Ray Mazza, Creative Director, Lucy Bradshaw, Maxis Senior Vice President, Magnus Hollmo, Art Director and now Rachel Franklin, General Manager of Maxis. Rachel left a goodbye message on Twitter:
“It has been an honor to work alongside the talented team at Maxis. Thank you for the wonderful memories!”-Rachel Franklin
UPDATE 9/14/2016
EA forms EA Worldwide Studios and lumps what’s left of Maxis into it under the continued direction of Samantha Ryan who now reports to Patrick Söderlund.
“EA Worldwide Studios will bring together our top creative talent in all of our great studios to work on EA’s powerful brand portfolio and new IP. EA Mobile and Maxis will join this central studios organization led by Patrick Söderlund. Samantha Ryan, who will now report to Patrick, will continue to lead our Mobile and Maxis teams. Sam will also take on leadership of BioWare, where her love for RPGs and experience with open-world adventure games is an outstanding fit to work with Aaryn Flynn and his great team.” –Andrew Wilson, Chief Executive Officer
Update: As of October 2016 Rachel Franklin is Head of Social VR at Facebook. source
Honeywell’s Sims 4 News| Rachel Franklin
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MAXIS CONTINUES TO DEVOLVE
The future of The Sims has never been… I don’t even know what, as Rachel Franklin, who’s latest claim to fame was this disastrous interview, takes over what’s left of Maxis from Lucy Bradshaw.
But not to worry RF won’t run the Sims IP and Maxis into the ground on her own; EA’s mobile team will help speed things along.
- The Official Announcement: Maxis Organizational Update
- Venture Beat: The Sims boss Lucy Bradshaw is leaving Electronic Arts
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