#fifties

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“Reform School Girl”

“Reform School Girl”


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germanpostwarmodern:Children’s Playground (1956) at Zeedijk in Amsterdam, the Netherlands, by Aldo v

germanpostwarmodern:

Children’s Playground (1956) at Zeedijk in Amsterdam, the Netherlands, by Aldo van Eyck & Joost van Roojen


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How Good, Really Good…   Crown and Anchor Lager Beer, 1958

How Good, Really Good…

   Crown and Anchor Lager Beer, 1958


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Quiet, Clean-Burning, Velvet Smooth Performance…  Velvet Gasolines, British American Oil Comp

Quiet, Clean-Burning, Velvet Smooth Performance…

  Velvet Gasolines, British American Oil Company, 1958


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Indoor - Outdoor Patio…   Home Decor, 1958

Indoor - Outdoor Patio…

   Home Decor, 1958


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Now - brush away tooth decay after eating sweets! Ipana toothpaste. Woman’s Day, July 1954.

Now - brush away tooth decay after eating sweets! Ipana toothpaste. 

Woman’s Day, July 1954.


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“Her lips were trembling. He swung her around and picked her up in his arms…and so up t

“Her lips were trembling. He swung her around and picked her up in his arms…and so up the steps and through the doorway." 

Illustration that accompanied the story "Giant." 

Ladies’ Home Journal. July 1952.


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“Who wants wet fingers, soggy shopping bags?” Avisco Cellophane

“Who wants wet fingers, soggy shopping bags?” Avisco Cellophane


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“Catch the prettiest compliments for the mothers-to-be. The accent is in separates - mix or ma

“Catch the prettiest compliments for the mothers-to-be. The accent is in separates - mix or match them, wear them now through fall, all around the clock" 

Better Living. August 1955.


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Three Stars by Cinderella. Detail of an ad by Mission Valley Fabrics. McCall’s Magazine. Augus

Three Stars by Cinderella. Detail of an ad by Mission Valley Fabrics. 

McCall’s Magazine. August 1955.


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“Gwen beheld a gathering of young men in dinner coats and young women whose shoulders rose bare and

“Gwen beheld a gathering of young men in dinner coats and young women whose shoulders rose bare and white above sheaths of velvet and satin. And here she was, all bundled up like some old woman afraid of catching cold!“ Illustration and caption accompanying "Bring A Girl”. 

Ladies’ Home Journal. August 1952.


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