Use the power of tags and custom post urls to get to the top of Google. Search engines use keywords to choose the best content to show. These keywords include your post tags and the post URL.
If you run an 80’s Italian fashion blog, you should consistently tag your posts “#80s #italian #fashion.” The more people interact with your posts, the more Google assumes your blog has valuable information on “80s Italian fashion.”
Custom URLs also bump up your rank. Normally when you make a post, the link ends in a string of numbers.
If you replace those numbers with keywords, search engines will use that information to show your post.
Best practice is to break up the URL with hyphens. This way Google reads “80s-italian-fashion” as three separate keywords and not one long word. Here’s how to add a custom post URL on desktop.
Desktop
Click the gear icon in the top right corner
Type your custom url. Make sure the keywords are separated by hyphens.
GN-004 Getting Noticed How To Promote Your Blog Externally
Promoting your blog doesn’t only happen on Tumblr. Consider these tips if you’re looking to extend your blog’s reach on other platforms.
Source Your Posts If you’re an original content creator, sourcing your posts does double duty. If someone embeds your post on another site, often the source links back to your blog.
Share on Twitter Tumblr allows your posts to automatically repost to Twitter. Every time you post, it’s also shared to your twitter feed.
Link In Bio Add your blog URL to your on other social media platforms
Get A Custom Domain Creating a custom domain keeps your blog on Tumblr and also makes creates a stronger brand presence for outside users
Watermark Your Original Work Add your blog name or URL as a watermark to content. When it’s snagged and placed somewhere else, they know who originally created it
Share to Niche Forums After you’ve found your niche, join similar communities on other platforms. Share the content from your blog to these platforms to find new followers.
PRO-005 Pro Tips Using The Activity Page Like A Pro
Tumblr’s activity page shows your top posts and follower trends. Understanding the activity page can help you decide the type of content to post and find the most engaged people in your community. It can also indicate which days are best to post based on engagement.
The activity page is only available on desktop.To see your activity page:
Click the human icon at the top right of your dashboard.
Select your blog
Select “Activity”
You’ll first see your blog’s hourly activity from the last day.
Notes are your combined likes, reblogs, and replies from the last day.
New followers you gained from the last day.
And your total follower count.
The default activity page view is last day/hourly. But you’ll want a larger sample of posts to see a trend. So change the time period from “last day” to “last month”
Hovering over the graph points shows the total notes on your blog from that day. It also shows the top post, the post that received the most notes that day.
Pay attention to which posts you see as top posts. Typically, you’ll see older posts as top posts because it takes time to circulate everyone’s dashboard.
However, if a very recent post is the top post, it means it’s getting more engagement than your older content. This could indicate that content resonates more with your followers.
If a very old post is suddenly a top post, it may have been shared by a larger blog. This could lead to new people visiting your blog. You may want to reblog this post with a reply to take advantage of the traffic.
For desktop users, keyboard shortcuts optimize your time on the dashboard. Like, create, and reblog posts with one click. Mobile users with a wireless keyboard can also use keyboard shortcuts. Here are the most useful shortcuts.
Reblog: Alt/Option + R
Like: L
Post: Alt/Option + C
Scroll Up:
Scroll Down: K
You can always access the entire list of keyboard shortcuts from your dashboard.
GN-003 Getting Noticed Expand Your Reach With Tag Pages
Expand your reach on Tumblr by making content for tag pages. Tag pages have thousands of followers ready to see your work. You can create new posts from the tag page with the tags attached. They help your content show up on tagged pages, search results, explore page, your own blog’s tagged pages, and eventually someone’s dashboard.
Tags are your key to getting noticed on Tumblr. They help your content show up on tagged pages, search results, explore page, and eventually someone’s dashboard. Users often use tags in posts to add more commentary, which is fun.
But remember that you won’t ever generate in search or explore.
To get the most out of your tags, be sure to tag from general to specific. If you’re posting an anime screengrab, it’s not enough to tag it #anime. You’d be competing with thousands of other posts. You should also tag the show title, art style, time period, etc.
Once you’ve built a dashboard that fits your vibe, you might want to change the look and feel of your dashboard. This is helpful if you prefer a light or dark mode for your dashboard. Here’s how you can change the dashboard color palette on desktop and the mobile app.
Mass Post Editor allows you to private multiple posts at once. This is especially helpful if you don’t want to delete posts, just hide them on your blog. Mass post editor is only available on the desktop.
Remember, you can’t mass unprivate posts once they’re private. After they’re private, you have to individually publish them to make them public again. So select carefully.
To mass private posts:
Click Mass Post editor on the right side of your dashboard
Turning on anon for messages is a big decision. By default, Tumblr doesn’t allow your blog to receive anonymous asks. You’ll have to enable anonymous asks manually. Before you decide to turn anon on or off, consider the pros and cons.
Pros:
People will feel less nervous about contacting you which leads to more messages.
Nice anons do exist.
An anon might turn into a mutual you can talk to regularly.
People who don’t have Tumblr can communicate with you.
Cons:
Anonymity makes it easier for people to send negative comments.
It’s a one way conversation that can’t be followed up.
Spammers use anon to send unwanted messages.
While having anon on can lead to some unsavory conversations, you can block anons. To block an anonymous user, click the three little dots at the top of the message then “Block.”
Desktop
Mobile
This blocks the person’s IP address from seeing your blog and messaging you. So if they use the same wifi network but create different blogs, they can’t contact you. Even if they switch devices.
On the downside, if their internet provider gives them a rotating IP address, they can still message you. And if you block someone who is using a public network (like a cafe or library) you may end up blocking other people.
Q&As are an easy way to make interactive content for your blog. When you host a Q&A, you invite your followers to send you questions that you answer directly from your inbox. It’s up to you which questions you answer and post.
Q&As can let your followers get to know you on a more personal level. They can be informative. Or they can be just for fun. There are two primary ways to host a Q&A.
ORIGINAL Q&As
Make a text post letting your followers know you’re starting a Q&A. You can choose a topic for the questions or just post “ask me anything.”
Wait for questions in your inbox.
Reply to the questions.
[Optional] Tag the answers #answers. You can then make a tagged page on your blogfor future followers to see.
REBLOG Q&As
You can also start an Q&A by reblogging popular Q&A text posts[bl]. These include a list of questions with an emoji or number next to them. Followers then message you a number or emoji attached to a question.
STA-001 Staying Active Try A New Identity On For Size
Sometimes it’s nice to get away. Find and explore new interests through side blogs. One of the best features of a side blog is that you can make it as attached or separate from your primary account as you wish.
After you’ve set up your new side blog, all the content you’ve liked on your main account will show up in your dash. This allows for you to have all the posts you’re interested in all in one place. Reblog content specific to your side blogs.
PRI-002 Privacy 10 Things To Do To Maximize Your Privacy
Tumblr offers a scale of privacy for your blog. In the blog settings, you can make your presence on the platform as anonymous or public as you like. Here are a few privacy features to edit to make sure you’re private.
Hide your liked posts.
Hide who you follow.
Private blog posts.
Password protect your blog.
Message people anonymously.
Hide your blog from internet search engines (when editing your theme on desktop only).
Turn off search by email in your settings.
Password protect your side blog.
Use ask anonymously when sending a message.
Hide your activity status in your privacy settings.
Password protected blogs can only be accessed by users with a password. Primary blogs can’t be set to private. So you’ll have to create a side blog first to password protect it. You can create password protected blogs on mobile and desktop.
There’s an art to tagging posts. Tags are used to find content you want to see. They’re also used to filter out content you don’t want to see.
When you tag your posts, think about the wider audience. If you’re posting content that people might not want to see, tag filtered words like #gore, #triggerwarning, or #spoilers. It’s impossible to know what tags people are blocking. So when in doubt, be as specific in the tags as possible.
For example, long text posts take up a lot of space. Scrolling through walls of text makes it harder for people to browse and find images. Long text posts are sometimes tagged #longposts for people who are filtering out that tag.
Welcome to the best creator tool on the mobile app. The gif maker. Gif maker lets you turn videos into gifs, edit, and upload them directly to your blog. All using your phone.
This is especially useful if you’re looking to make easy but dynamic content. You can even use gif maker to edit all those reaction gifs you have sitting in your camera roll. Here’s how to use it.
Tap the create post icon
Tap the “Gif” icon at the bottom
Tap “+ Create a GIF”
Choose a video or gif from your camera roll
Now you can trim the gif to your desired section
You can also edit the speed or choose an animation preset
When you’re done, tap the check mark
Now you can add filters, text, or stickers to your gif
When you’re done, tap the arrow. Now your gif is ready to be uploaded
Tipping allows you to accept tips on your blog and on individual posts. Unlike POST+, followers don’t need to be monthly members to tip you. Tips are one-time payments. After you enable tipping, you can accept tips on your entire blog and on all your original posts.
ENABLING TIPS
To enable tips, you have to connect your blog to a Stripe account. Tipping is available to eligible accounts as soon as you create an account. You can enable tips on primary and secondary blogs. Tips are not available for group blogs. Here’s how to enable tipping.
Desktop
Click “Settings”
Toggle on “Let people tip you”
You must create and link a stripe account to accept tips. After you’ve attached your account, you’ll be redirected to your settings where you can enable tipping.
Mobile
Go to setting and toggle on “Let people tip you.”
BLOG LEVEL TIPPING
After you’ve enabled tipping, you’ll be able to accept tips on your entire blog. A tip button will automatically be visible beneath your avatar in your blog view header.
You can also share your blog’s tipping URL at: /blog/view/Your-Blog’s-name/tip.
DISABLING TIPS ON POST
After you’ve enabled tips, all your original posts will have tipping on by default. If you want to disable tips on specific posts, you can manually toggle it off in the post settings. Keep in mind, this is currently only available on the web.
GIVING TIPS
You can tip creators either publicly or anonymously. Either way, you’ll have to be logged into your account to send a tip.
Posts with tipping enabled have a small tip icon at the bottom. After clicking the icon, you can select which tip amount you want to send. If you’re on desktop, you can add a custom tip amount. The minimum tip amount is $1.
When you add a message (allowed for non-anonymous tips only), this will add your message a reply to the post you just tipped.
You may have seen this link in your blog dropdown on the right.
Post+ is a subscription service for your blog. It lets you offer premium posts for a monthly fee. For content creators, it’s a way to earn money doing what you love. For followers, it’s a way to support the people behind your favorite blogs.
In order to become a Post+ creator, you must reside in one of the following countries:
Australia
Canada
France
Germany
Ireland
Italy
New Zealand
Spain
United Kingdom
United States
When you make a post through Post+, it’s only visible to your supporters.
Unlike most subscription services, not all the content on a Post+ blog has to be exclusive. Once you sign up, you can choose which posts are for supporters and which are public. You can enable Post+ on more than one blog on your account.
Another benefit of using Post+ is you can convert premium content into public anytime. This makes it possible to offer early access to posts to supporters.
A gifset is a collection of multiple gifs in a post. Gifsets are popular for sharing scenes from tv shows and movies.
You can add up to 10 gifs to a gifset with each row being 540px wide. Gifsets can be arranged in different layouts. You’ll see 3x3 gifsets often used for dynamic mood boards.
Let’s make a gifset on desktop.
Desktop
Click the “Photo” icon.
Drag the gifs to your post. Or paste the image URL.
Click and drag the gifs where you like. You can use the blue guidelines to see where you can place your gifs.
