#korean designer
2019 S/S Hera Seoul Fashion Week.
Established in 2011.
Designer: Lee Mooyeol
INSTAGRAM: @youser_official
Bold and daring,
MUSEE
GENERATION NEXT: emerging designers from South Korea.
2019 S/S Hera Seoul Fashion Week.
GENERATION NEXT section of Seoul Fashion Week highlights new and emerging Korean designers. Over the course of four days, 24 up-and-coming independent fashion brands presented their collections to the public, international press and buyers. Here is my selection of the new generation of Asian designers straight from the runway in Seoul, South Korea.
Established in 2015.
Designers: Jay Jinhee Moon
MOON J “Momentary Beauty” collection is inspired by Etel Adnan’s emotive use of color in her artworks and Marie Curie’s stance toward life. Designer Jay Jinhee Moon uses heavier fabrics to give structural strength to the tailored silhouettes and is not afraid of adding bold yet understated details, such as buckles, buttons, pleating, and ribbons.
BEST of GENERATION NEXT: emerging designers from South Korea.
2019 S/S Hera Seoul Fashion Week.
GENERATION NEXT section of Seoul Fashion Week highlights new and emerging Korean designers. Over the course of four days, 24 up-and-coming independent fashion brands presented their collections to the public, international press and buyers. In our second part we are bringing you the more sophisticated rising designers straight from the runway in Seoul, South Korea. Explore my selection of the new generation of Asian designers straight from the runway in Seoul, South Korea here.
Established in 2015.
Designer: Minju Kim.
INSTAGRAM:@_minjukim_
MINJUKIM “Cloudlike Picnic” collection draws upon the designer’s memories of the time spent in Antwerp with her friends. From the flower-shaped pastel dresses, to structured shirts and tunics, to jackets that double as mini dresses, to flower-patterned headpieces — Minju Kim combines everyday life with fantasy play, whimsical elements with refined craftsmanship and couture approach to create a highly cohesive collection.